We want you to tell us about your project.
Tell us what you need and we will contact you as soon as possible.
Local time (Valencia)
We present GREEN SPICE, a new place to eat in Valencia and that you will easily recognize as the place of green. A brand created from the beginning in Brandsummit, strategy, naming, branding, packaging, local creativity and of course its digital universe, web, content and communication strategy.
GREEN SPICE seeks to focus on what we see in food (ingredients, preparations, cooking methods…), but also on what is not seen (nutrients, vitamins, digestive processes…). His maxim is to show through his food, not only the fact of eating, but how we can begin to nourish ourselves, that is, eat with knowledge.
Thus, with the aim of being a place where you cook and eat intelligently, at Brandsummit we take the word ‘spicy-spicy’, specifically ‘spice’ in its English version, as a brand concept. With it, we were very aware of the value it would bring to the brand for all its connotations: na
Identity design for GREEN SPICE restaurant: visual resource
We took the visual resource of the grid, on which we built the brand design for the restaurant. We create your logo using the slightly modified Sans Serif typeface, in order to achieve a sober, timeless and highly legible logo. It also has dynamism, moving within the hotbed, the place where spices grow, brand territory. This makes it a very versatile brand logo, capable of adapting to different formats.
Typography provides coherence and consistency to the brand and is used both in the logo and in all the brand’s communication elements.
GREEN SPICE, the green’s place
The multiple greens of GREEN SPICE symbolize nature, organic, health and youth. That is why it was obvious that green was present in the brand and we did it through graphic resources that strengthen its personality and help establish its own language, making an exaggerated use of green. Thus, we take the points as protagonists that aim to represent the different varieties, spices and ingredients that you can find in GREEN SPICE.
GREEN SPICE, cook smart, eat smarter.
Web Green Spice: greenspice.es
Identity design: Sandra Bononad
Web design: Francisco Mónaco